Thursday, October 29, 2009

Are Amazon charging different prices based on our buying histories?

I see that MoneySavingExpert have started a forum about buying from Amazon. One of the suggestions is that amazon.co.uk are charging different prices to different people depending upon our past buying habits. The implication is that if you buy from a computer with a different identifying IP address, you may be given a different offer. It'll be interesting to see how this develops and if indeed it is their practise.

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